Logo Illustration #3

These two logos are illustrated together because of their similarities. The idea driving these logos is the representation that the cross "God" is at the center of our church, both physically and philosophically. The textual representation emphasizes CEPC. See my earlier blog for justification of the CEPC acronym. The cross in this logo has a hole at the intersection, just like the cross in the middle of our campus. The top logo also shows a similar hole where the cross intersects the building.

The black semi-circle matches the orientation of main street, just as the cross matches the orientation of the cross (pointing north). Less important is the black color, which I thought was appripriate representing us as sinners, looking to the cross as our model.

Logo Illustration #2

This illustration focuses on people as the church, with the negative space producing a cross. This does show our focus on God at the center of who we are. All these logos are shown with the tagline, "Sanctuary on the Katy Freeway".

Logo Illustration #1

This logo is very simple. A logo that stands alone like this provides a lot of flexibility. It can be used in other graphics, which can be very visually interesting.

Logo Examples

Now that I've given my opinion on what our logo should represent, it seemed only appropriate to give some illustrations on what I mean. I'm not bucking to be the identity designer for our church, because I'm not a professional, just an area that I've got a lot of interest in. I would recommend that we hire a professional design firm to create a holistic identity. I'd like to see us get a firm specializing in the Christian community. These are examples to get everyone thinking.

As important as the attractiveness, is the meaning behind the design. I used the color palette that we're currently using on the web, but that is up for change is well. Some of the designs shown may not be best for our church and are illustrated just for idea purposes.

CEPC Identity Definition

Several things come to mind when I think of a visuals that represent who CEPC really is. Here's a short list:
* I was attracted to this church because it was outgoing and friendly.
* The people here are focused on God - to a member. Nothing represents this visually better than the building configuration of our church. Everything is centered on the cross.
* We are a new church with a progressive mindset

I'd be interested to read what our identity definition document that our graphics design firm wrote. I'm also interested in hearing what others in our church think.